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Marketing
Hidden gem
Company Background: With millions of people on dating platforms, Hidden Gem was created to help people put their best foot forward with a great profile. The owner, Lydia Kociuba has an extensive questionnaire that helps people learn more about what they are looking for and then takes that information and writes a succinct profile that authentically represents her clients. Due to the discovery and expertly written profiles, Hidden Gem’s clients experience more success in their goal to find that someone special.
QUICK OVERVIEW
Because Lydia was just starting to break into her industry, she knew she needed a more cohesive visual marketing plan that continued the style we created with the initial logo branding. She wanted to up-level her questionnaire, electronic informational pieces and create magazine ads that would help solidify her expertise with her prospective clients.
With the beginning of a solid brand in place, I continued to design her multi-page informational questionnaire as well as created other marketing pieces such as her PowerPoint template and ads. She is continuing to reach her target market via her growing Facebook page, YouTube channel and is successfully creating authentic dating profiles for everyone trying to find a lasting relationship.
