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My branding packages do include the logo and so much more! Your logo is only one part of your total brand and we flush all of that out in the brand development process. Feel free to download my free checklist to learn more about the branding process and what you need to know before you hire someone like me!
I consider all of my projects to be custom in that I create visual and creative solutions to solve specific problems for individuals and/or their companies. However, below is a price range list for my most popular types of projects (these are my design fees and do not include implementation, website coding or printing):
– Full Branding or Rebranding Package: $2,500 – $5,500
– Website Design: $4,000-$8,000
– 4-Pg Brochure: $600-$1,000
– Tradeshow Booth Graphics: $1,500 – $4,000
- Product Catalog: $1,500 – $3,500
– Social Media Profile Branding: $800-$1,500
Unlike other designers and companies promoting cheap logos, I offer more than just a logo or visual that looks good. For every project, I research your market, your position in the market, who your competitors are and learn the key elements of your company, it’s strengths and weaknesses. I then take that information and create a custom solution that achieves your business goals, captures attention and becomes more evergreen and adpatable because we’ve done the work to truely address the visual needs to support the business goals. And because of my expertise and background, you don’t have to go to someone else when you need more than just a logo or a brochure. My ideal clients are those that like to stay with one creative resource. Because of the research I do in the beginning, I’m essentially trained in your company and it’s a natural transition to continue working with me. I often become the creative extension to many of my client’s marketing departments.
The process can vary a bit for the type of project but the essential process after our initial call starts with the client onboarding process. I’ll send you information and a little homework while I work on your project system set up. The next phase is the discovery phase where I gather background info, confirm findings and set goals for the project. Research is the next step and consists of researching your competition, gather inspiration, brainstorm and getting planning and scheduling in place for production of your project. I then move into the ideation and development phase where the bulk of my work takes place. This is where I work multiple ideas, create the selection pieces and we work together to revise what we feel is working. Production is the final working stage of the project which is where I manage the printing and implementation of your project. The last step is the client off-boarding where I provide all final files and we review any future steps that may have been discovered throughout the project.
That varies widely on the project. A branding or re-branding can take anywhere from 4-6 weeks while a full website project will most likely take 3-4 months or longer. Part of every project is understanding all the deliverables and then creating a timeline that’s reasonable and workable.
In many cases, yes. I have carefully selected team members and print vendors that can provide recommendations and quotes. Some of my vendors are online and some are local to me but we can work with a vendor local to you as well and provide them with the artfiles and direction to complete your project. Please understand printing costs are additional and are not represented in my estimates.
The basic answer to that is no. Your project will not be created in a program that you can easily manipulate and make small revisions. Just like you, I use applications that serve my industry to provide the results my clients need. Most likely you don’t have those programs on your computer. However, there are some things I provide (like electronic stationery or social media graphic templates) that you or a team member can alter and use to maintain brand consistency without a designer’s involvement. No matter your project, rest assured that you have full rights to all final files so if you decide to work with another designer or creative vendor, they will have what they need to make any adjustments to your project.
